Category Archives: Just 12% of global iOS users and 4% of US ones have allowed app tracking since the iOS 14.5 rollout

Just 12% of global iOS users and 4% of US ones have allowed app tracking since the iOS 14.5 rollout Nobody was ever in doubt that Apple’s new anti-app tracking (ATT) feature, rolled-out with iOS 14.5 would have a major impact on the way targeted advertisement works and consequently, any company with a business modelContinue reading “Just 12% of global iOS users and 4% of US ones have allowed app tracking since the iOS 14.5 rollout”